Thursday, March 1, 2012

Sari gets a sexy avatar

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Sari gets a sexy avatar

Tied low on the waist, pinned high on the shoulder, paired with a mismatching blouse, woven in traditional fabric or crafted in sexy chiffon, the six-yard drape called the sari is being reborn on the Indian fashion scene.

Designers say experimentation with draping styles, endorsement by celebrities and an Indo-Western spin to this piece of clothing are popularising it among the younger lot of women.

Designer Varija Bajaj describes it as "the sexiest and most evergreen outfit that suits all body types".

"Over the past few years, designers and Bollywood have played a lot with sari drapes, embroideries and colours. However, the sari today, in its most sexy avatar, is targeting young girls". 

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